#Douyin chinese douyin china wechat pay full
#Douyin chinese douyin china wechat pay license
#Douyin chinese douyin china wechat pay download

The Chinese mentality is specific in the way that Internet celebrities are very influential and bloggers can literally “push” any idea and sell anything. In TikTok, they are mostly teenagers, while in Douyin, the age of users mainly ranges from 18 to 35 years. The audiences of the social networks are also different. Bloggers popular in the Chinese web space have almost no followers outside China and vice versa, accounts popular in Europe, America, or the CIS countries do not have followers in China. But the key difference between these two is not in (although is preconditioned by) geography: the two apps feature different content and completely different Internet celebrities. TikTok is available on Google Play and AppStore, and Douyin on Chinese app stores.

#Douyin chinese douyin china wechat pay download

Users may download TikTok or Douyin depending on the mobile app store they use. So the developers created an additional TikTok app popular outside China. Users outside China cannot fully use the social network due to Chinese censorship. TikTok and Douyin are two identical and at the same time different ByteDance apps.

#Douyin chinese douyin china wechat pay full

Smart algorithms analyses likes, reposts, and video searches to decide what to show to a user, and the app's feed is always full of video. Also, TikTok and Douyin attract users with their simplicity: the user does not need to choose or make decisions. For the latter, TikTok and Douyin are an opportunity to take a break from the kilotons of political, social, and financial information flowing from everywhere and just relax watching fun content that has no meaning. The former do not appreciate an app with “trash” content. The social media has many haters and even more fans. To date, the popularity of Douyin and TikTok is growing faster than any social media in the world.Īs of January 2020, the ranking of the most popular social medias looks as follows.ĭouyin and TikTok now take the 7th position in the global social media ranking, although they began to gain popularity as recently as in 2016 – in contrast to the leaders that are present on the market for more than 10 years. The core of the audience is teenagers, they are active, create a lot of viral content and launch challenges. The TikTok and Douyin development strategy can only be compared with Snapchat. Bloomberg valued TikTok at USD 75 billion and called it the world's most expensive startup. So, the TikTok audience by the end of 2018 amounted to more than 800 million users in 150 countries. Then a wave of the new app advertisement swept the international users of YouTube and Twitter. In August 2018, TikTok purchased its main competitor, musical.ly. However, the app gained popularity, and TikTok, a clone of Douyin, was later developed for the international audience. Initially, the app was intended only for the China market. In 2016, Zhang Yiming, a young Chinese businessman, owner of ByteDance, released a new app named Douyin for sharing music videos, a sort of hybrid of Instagram and karaoke.

The third most popular social media became Douyin (and TikTok, its alter ego outside China), so now we will discuss more about how TikTok and Douyin appeared, why they are popular, and how prospective they are for e-commerce. Users can, for instance, receive a cash-filled electronic red packet from a Douyin campaign and deposit that cash to their bank accounts.Recently we updated an article in our blog about the most popular social media in China, making the “TOP-6 Social Media in China 2020” rating.

The license, in turn, allows Douyin, Toutiao and other ByteDance services to offer payment features.

Last September, a company controlled by ByteDance founder Zhang Yiming bought out a payments solution provider called Wuhan Hezhong Yibao Technology Co.

#Douyin chinese douyin china wechat pay license

Like other internet firms, Douyin parent ByteDance snapped up a coveted payments license by acquiring a third-party payments firm. All in all, Alipay and WeChat Pay handle about 90% of China’s electronic payments. Other internet giants, such as e-commerce giant JD.com and food delivery service Meituan, have also tried luring people to use their own payment methods, though the market duopoly is hard to break. Instead of the ubiquitous WeChat Pay and Alipay, they may opt for Douyin Pay one day, if the incentives are great enough. Users can be directed to a product link while watching a video of an influencer reviewing, say, a lipstick. Payment is a natural step for Douyin, which has a growing e-commerce business. “The set-up of Douyin Pay (Douyin Zhifu) is to supplement the existing major payment options, and to ultimately enhance user experience on Douyin,” a Douyin spokesperson said. The short video app recently added “Douyin Pay” to its list of existing payment options, which have included Alipay and WeChat Pay. The latest entrant in online payments is Douyin, TikTok’s Chinese version. Tencent’s WeChat Pay and Alibaba’s affiliate Alipay have long dominated digital payments in China, but they have always faced new challengers.